UK My Pet Persona

MyPet Persona

The tool allows vets to offer owners personalised advice on parasite protection that matches their pet’s behaviours and lifestyle, and best protect the people in their household - helping make the best use of clinical time.

  • Simple icon

    A simple pre-appointment, owner-friendly tool

  • stopwatch

    Helps to identify cat or dog parasite risk profiles in under 1 minute

  • Personalised service

    Allows you to offer advice on parasite protection tailored to the individual pet’s behaviours and lifestyle

MyPet Persona has been co-developed with specialist and first-opinion UK vets and is aligned with both the BVA and BSAVA position on responsible use,1 ESCCAP guidelines2,3 and One Health principles.

Cat the vet quote


Sue Paterson quote



MyPet Persona offers a range of benefits to veterinary practices and pet owners

Benefits for Vets:

  • Archery target icon
    PERSONALISED SERVICE

    Allows vets to offer advice on parasite protection tailored to the individual pet's lifestyle

  • Confience icon
    CONFIDENCE

    Vets can be sure that the right questions have been asked, while retaining full clinical responsibility for the prescription

  • Stopwatch Icon
    FAST & EFFICIENT

    Helps vets make best use of clinical time and facilitate more productive parasite conversations in consult


Benefits for Practices:

  • Money Icon
    BETTER VALUE

    A more personalised service helps owners better understand the value of their consultation

  • light bulb inverted
    ENGAGED & EDUCATED CLIENTS

    Provides more touchpoints for owner education on the need for parasite control and health plans

  • Adapts reversed Icon
    ADAPTS TO YOUR PRACTICE

    Flexible to fit with your practice parasite pressures, and can be branded for your practice



Request contact about MyPet Persona!

The information you submit on this page will be used by Elanco to update our customer relationship database and if requested, facilitate contact with an Elanco team member. For more information about how Elanco will manage your Personal Data, please visit privacy.elanco.com to view our Privacy Notice.

Hear The Experts

Expert speaker introductions; learn more about the data, implications for practice and tools you can use to support responsible prescribing of parasiticides

Introducing MyPet Persona

Elanco’s Wesley Power introduces the MyPet Persona tool, how it works, the benefits it can confer on practices and the need to foster more informed and responsible parasiticide prescribing across the UK

UK PH MyPet Personas

PM-IE-23-0137

PM-UK-22-0575